Alex Menhams

Design Sprints

Solve big problems and test ideas in just a few days.

Human-centred design sprints help any team to stop wasting time, get aligned and test ideas to make months of progress in just days.

Make rapid progress


Design Sprints offer a faster way to improve products, services and experiences.

They compress work that would usually take months into just two to four days. Using this focused method, pioneered at Google, helps to cut out the noise of standard design and management processes.

With a sprint you get to explore problems, search for solutions and launch experiments in just days. It's about learning quickly from real user feedback, not just following hunches and educated guesswork over months (and years even).

I'm currently trying to create open innovation projects to tackle social issues that bring together businesses, charities and students. See the Creative Leadership LAB website for details.
Where to focus?
Here are three questions to ask before you run a design sprint.

Question 1. Do you have a strategic question that needs an answer?
Design Sprints are a great way to explore strategic problems and opportunities, and step out of the planning cycle and test your insights, ideas and hunches to see if they carry weight with customers and users.
Question 2. Will your project need significant budget or time to realise?
Design Sprints enable you validate an idea or solution to your challenge before you commit money and resources, only to find out it’s a flop. After running a sprint, teams are able to see if it's worth pursuing or shifting direction.
Avoid this...
Best to find out early and shift direction...
Question 3: Do you need input from a variety of perspectives?
If you’re working on something that only requires knowledge from one area of the business, you probably don’t need a Design Sprint. But if you’re working on something that would benefit from input from marketing, customer support, the product or operations team, then a Design Sprint is your answer. With a sprint the executive sponsor only needs to be involved at the beginning and end.

A kaleidoscope. They're great.
Some areas for design sprints

Strategy

Business model innovation

Value proposition development

Customer / revenue growth

Services

Service design / redesign

Apps & Web Projects

Startup / Beta Business Ideas

...and more

Product Design

Exploring potential solutions

Organisational Design

Recent projects


• Developing a new sales pitch for Shell retail franchising team
• Envisioning the future of compliance with AstraZeneca
• Developing after hours services for Access Community Trust
• Community-based sprints for social enterprise agency Allia
• Enterprise software product discovery for fruit packer Peake Fruit
• Interface development for FSCS compensation payment website
Got a project in mind?
If you have a project in mind, or if you would like to discuss how to organise a sprint, then drop me a line!
Get in touch
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